Mandate approaching expiry
The seller may consider another route if momentum has slowed.
When a seller needs a more structured and decisive process, introduce the opportunity to Aldes Auctions. We manage the auction campaign, you remain part of the transaction, and your client relationship stays protected.
The seller may consider another route if momentum has slowed.
Price changes and repeated viewings can place the relationship under pressure.
A transaction only rewards the work once it reaches the agreed payment point.
A frustrated seller may seek a different agent or sales method.
Aldes Auctions gives agents access to a focused campaign, structured buyer qualification and a defined sale event while keeping the introducing agent involved.
Auctions are not limited to distressed property. A defined campaign can help established professionals create urgency, attract serious buyers and move suitable opportunities towards a decision.
The property has been listed for an extended period and needs a credible new campaign rather than another price reduction.
Commercial, industrial, retail, development and investment assets often require targeted exposure and qualified buyers.
You want to introduce another solution without handing away the client relationship or stepping out of the transaction.
The standard Aldes process is planned around an approximately six-week campaign. Complex businesses, portfolios and specialist assets may require longer preparation.
Send us the key details. We assess auction suitability, likely buyer demand, positioning and the information required to proceed.
Aldes explains the process, discusses reserve strategy and confirms whether auction is the appropriate route. Your relationship remains protected.
The mandate, deal sheet, responsibilities, referral option, marketing contribution and commercial terms are agreed before launch.
Aldes coordinates information, marketing, buyer outreach, viewings, registrations, FICA and auction preparation, with agreed co-branding.
Qualified bidders participate under the published rules. Aldes coordinates the outcome, agreements, deposits and post-auction follow-up.
Payment is made in line with the documented referral arrangement after the applicable transaction and payment conditions have been fulfilled.
The relationship remains active throughout the campaign, creating value for your seller and future opportunity for your agency.
Major campaign material can be co-branded with your agency where agreed, keeping your role visible to the seller and market.
Subject to consent and agreed lead-handling rules, suitable buyer enquiries may create further opportunities for participating agents.
Where an enquiry does not suit auction but fits an agent's market, it may be referred through the appropriate Aldes relationship.
For this programme, the buyer pays the auction commission as a premium above the accepted sale price. The introducing agent's referral participation is paid from the Aldes auction commission—not deducted from the seller's accepted price.
Illustrative example: R5 million accepted sale price, excluding VAT and tax considerations.
You introduce the opportunity and Aldes carries the campaign cost. The agreed marketing fee is deducted from the commission pool before your 30% participation is calculated.
You fund the agreed campaign contribution upfront and receive 40% participation from the full auction commission pool.
| R5 million example | Standard Referral Partner | Shared Marketing Partner |
|---|---|---|
| Accepted sale price | R5 000 000 | R5 000 000 |
| Buyer-paid auction commission at 10% | R500 000 | R500 000 |
| Illustrative marketing contribution | R20 000 deducted | Covered upfront by partner |
| Illustrative commission pool | R480 000 | R500 000 |
| Your referral percentage | 30% | 40% |
| Illustrative referral earning | R144 000 | R200 000 |
This example follows the proposed partnership structure shown above. Actual fees, marketing budgets, VAT treatment, mandate terms and payment triggers must be recorded and approved in writing before launch.
The Aldes playbook requires referral participation, responsibilities and special conditions to be recorded before marketing launch. That protects clarity between the listing broker, referral partner, auction team and seller.
Clear commercial and operational terms are essential before a seller is approached or a campaign begins.
No. The intention is to protect the introducing relationship. The mandate structure, seller communication and each party's responsibilities are agreed and documented before launch.
If the reserve is not achieved, the seller may consider the highest bid, post-auction negotiation, a revised strategy, private treaty or a future auction. Marketing-cost responsibility follows the selected partnership option and written agreement.
A standard Aldes campaign is planned around approximately six weeks. Complex legal, financial or operational information may require a longer preparation period.
Suitable commercial and industrial property, businesses, development land, investment portfolios, hospitality assets, machinery, vehicles and corporate disposals can be assessed.
Under this proposed partnership programme, the buyer pays the auction commission as a premium above the accepted sale price. All fees must still be stated in the approved mandate and auction rules.
Payment is made according to the documented deal sheet after the applicable transaction, deposit, agreement and management-approval conditions have been met.
Yes, where co-branding is agreed. The precise use of agency names, logos and contact details is confirmed during campaign planning.
Whether you are considering an auction, preparing to bid or introducing an opportunity, speak to the Aldes Auctions team.
Share a few details and the Aldes Auctions team will contact you to discuss suitability and next steps.